Forty percent of pay-TV users in Poland were happy with their situation. One in every fifth respondent was considering switching to OTT services such as Netflix, HBO GO, or Amazon Prime Video. Fifteen percent of those using pay-TV claimed they would opt for an additional video subscription - preferably up to 29 zloty per month.
Share of respondents considering switching from traditional TV to OTT video in Poland in 2019
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Media & Marketing Polska. (February 20, 2020). Share of respondents considering switching from traditional TV to OTT video in Poland in 2019 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099843/poland-customers-switching-from-pay-tv-to-ott/
Media & Marketing Polska. "Share of respondents considering switching from traditional TV to OTT video in Poland in 2019." Chart. February 20, 2020. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099843/poland-customers-switching-from-pay-tv-to-ott/
Media & Marketing Polska. (2020). Share of respondents considering switching from traditional TV to OTT video in Poland in 2019. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099843/poland-customers-switching-from-pay-tv-to-ott/
Media & Marketing Polska. "Share of Respondents Considering Switching from Traditional Tv to Ott Video in Poland in 2019." Statista, Statista Inc., 20 Feb 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099843/poland-customers-switching-from-pay-tv-to-ott/
Media & Marketing Polska, Share of respondents considering switching from traditional TV to OTT video in Poland in 2019 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099843/poland-customers-switching-from-pay-tv-to-ott/ (last visited November 10, 2024)
Share of respondents considering switching from traditional TV to OTT video in Poland in 2019 [Graph], Media & Marketing Polska, February 20, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099843/poland-customers-switching-from-pay-tv-to-ott/
