According to a survey on consumption trend during Spring Festival in China conducted in December 2019, approximately 39 percent of the Chinese respondents who were born between 1980 and 1989 said that they would most likely buy a smart device as a gift for themselves. The survey also revealed that the respondents from this age group had a budget of up to 3,000 yuan (approximately 426 U.S. dollars) to buy gifts for themselves.
Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group
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iiMedia Research. (January 3, 2020). Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
iiMedia Research. "Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group." Chart. January 3, 2020. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
iiMedia Research. (2020). Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
iiMedia Research. "Popular Product Categories for Self-gifting among Chinese Netizens during The Spring Festival as of December 2019, by Age Group." Statista, Statista Inc., 3 Jan 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
iiMedia Research, Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/ (last visited November 13, 2024)
Popular product categories for self-gifting among Chinese netizens during the Spring Festival as of December 2019, by age group [Graph], iiMedia Research, January 3, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1099256/china-product-category-preference-for-self-gifting-during-lunar-new-year-by-age-group/
