According to a survey of 2018, most wedding locations in Italy used search engines to reach potential clients. As reported by the data, 23 percent of respondents claimed to use this marketing channel. By contrast, only 0.8 percent of locations relied on magazines to reach wedding tourists as of the survey period. Wedding tourism mainly refers to individuals who travel for the purpose of getting married or taking part in a wedding.
Preferred marketing channels of wedding locations to reach wedding tourists in Italy in 2018
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Centro Studi Turistici Firenze . (March 13, 2019). Preferred marketing channels of wedding locations to reach wedding tourists in Italy in 2018 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1081770/preferred-marketing-channels-of-wedding-locations-in-italy/
Centro Studi Turistici Firenze . "Preferred marketing channels of wedding locations to reach wedding tourists in Italy in 2018." Chart. March 13, 2019. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1081770/preferred-marketing-channels-of-wedding-locations-in-italy/
Centro Studi Turistici Firenze . (2019). Preferred marketing channels of wedding locations to reach wedding tourists in Italy in 2018. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1081770/preferred-marketing-channels-of-wedding-locations-in-italy/
Centro Studi Turistici Firenze . "Preferred Marketing Channels of Wedding Locations to Reach Wedding Tourists in Italy in 2018." Statista, Statista Inc., 13 Mar 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1081770/preferred-marketing-channels-of-wedding-locations-in-italy/
Centro Studi Turistici Firenze , Preferred marketing channels of wedding locations to reach wedding tourists in Italy in 2018 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1081770/preferred-marketing-channels-of-wedding-locations-in-italy/ (last visited November 10, 2024)
Preferred marketing channels of wedding locations to reach wedding tourists in Italy in 2018 [Graph], Centro Studi Turistici Firenze , March 13, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1081770/preferred-marketing-channels-of-wedding-locations-in-italy/
