Some 35 percent of respondents claimed that they only buy products or services from brands which they trust during a survey carried out in the United States in 2019. This is a 12 percent increase from 2011, when just 23 percent of survey respondents said the same.
Share of consumers who only buy products or services from trusted brands in the United States in 2011 and 2019
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Clorox. (October 2, 2019). Share of consumers who only buy products or services from trusted brands in the United States in 2011 and 2019 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1078176/exclusive-purchasing-from-trusted-brands-united-states/
Clorox. "Share of consumers who only buy products or services from trusted brands in the United States in 2011 and 2019." Chart. October 2, 2019. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1078176/exclusive-purchasing-from-trusted-brands-united-states/
Clorox. (2019). Share of consumers who only buy products or services from trusted brands in the United States in 2011 and 2019. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1078176/exclusive-purchasing-from-trusted-brands-united-states/
Clorox. "Share of Consumers Who Only Buy Products or Services from Trusted Brands in The United States in 2011 and 2019." Statista, Statista Inc., 2 Oct 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1078176/exclusive-purchasing-from-trusted-brands-united-states/
Clorox, Share of consumers who only buy products or services from trusted brands in the United States in 2011 and 2019 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1078176/exclusive-purchasing-from-trusted-brands-united-states/ (last visited November 10, 2024)
Share of consumers who only buy products or services from trusted brands in the United States in 2011 and 2019 [Graph], Clorox, October 2, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1078176/exclusive-purchasing-from-trusted-brands-united-states/
