In 2022, Shanghai Pharmaceutical Group Co., Ltd. spent around 5.35 billion yuan on marketing and advertising, accounting for around 58 percent of its sales costs. The company's marketing and ad spending increased significantly since 2015.
Costs of marketing and advertising of Shanghai Pharmaceutical Group from 2015 to 2022
(in million yuan)
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Shanghai Pharmaceuticals Holding. (March 30, 2023). Costs of marketing and advertising of Shanghai Pharmaceutical Group from 2015 to 2022 (in million yuan) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1077810/china-shanghai-pharmaceuticals-marketing-and-advertising-expenses/
Shanghai Pharmaceuticals Holding. "Costs of marketing and advertising of Shanghai Pharmaceutical Group from 2015 to 2022 (in million yuan)." Chart. March 30, 2023. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1077810/china-shanghai-pharmaceuticals-marketing-and-advertising-expenses/
Shanghai Pharmaceuticals Holding. (2023). Costs of marketing and advertising of Shanghai Pharmaceutical Group from 2015 to 2022 (in million yuan). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1077810/china-shanghai-pharmaceuticals-marketing-and-advertising-expenses/
Shanghai Pharmaceuticals Holding. "Costs of Marketing and Advertising of Shanghai Pharmaceutical Group from 2015 to 2022 (in Million Yuan)." Statista, Statista Inc., 30 Mar 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1077810/china-shanghai-pharmaceuticals-marketing-and-advertising-expenses/
Shanghai Pharmaceuticals Holding, Costs of marketing and advertising of Shanghai Pharmaceutical Group from 2015 to 2022 (in million yuan) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1077810/china-shanghai-pharmaceuticals-marketing-and-advertising-expenses/ (last visited November 13, 2024)
Costs of marketing and advertising of Shanghai Pharmaceutical Group from 2015 to 2022 (in million yuan) [Graph], Shanghai Pharmaceuticals Holding, March 30, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1077810/china-shanghai-pharmaceuticals-marketing-and-advertising-expenses/
