According to a 2022 survey by Rakuten Insight on wearable tech, about 74 percent of female respondents in China stated that they were aware of the Apple watch as a wearable tech brand despite not owning any. Around 73 percent of male respondents were also aware of the same brand.
Brand awareness of wearable electronics among non-owners in China in 2022, by gender
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (October 20, 2022). Brand awareness of wearable electronics among non-owners in China in 2022, by gender [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight. "Brand awareness of wearable electronics among non-owners in China in 2022, by gender." Chart. October 20, 2022. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight. (2022). Brand awareness of wearable electronics among non-owners in China in 2022, by gender. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight. "Brand Awareness of Wearable Electronics among Non-owners in China in 2022, by Gender." Statista, Statista Inc., 20 Oct 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight, Brand awareness of wearable electronics among non-owners in China in 2022, by gender Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/ (last visited November 13, 2024)
Brand awareness of wearable electronics among non-owners in China in 2022, by gender [Graph], Rakuten Insight, October 20, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
