In the financial year 2023, Flipkart Private Limited recorded revenue growth of nine percent, indicating a notable decline in performance within the Indian market. Back in 2018, the American retail giant Walmart acquired this home-grown retailer for a substantial sum of 16 billion U.S. dollars, securing a 77 percent stake in the company.
Evolving D2C market
The landscape of India’s direct-to-consumer(D2C) market is undergoing a transformation, reflecting the shift in consumer preference and purchasing behavior. By 2025, the D2C market is set to grow threefold, surging to a valuation of 100 billion U.S. dollars. Notably, the fashion and accessories segment emerged as a frontrunner, commanding a significant share in the D2C landscape.
Digital shoppers in India
Leveraged by a growing internet user base and robust online infrastructure, India holds immense potential in the realm of digital commerce. In 2021, the country witnessed a substantial cohort of 289 million digital buyers. This trend was further fortified by forecasts that predicted a continued rise in digital buyers in the immediate future
Revenue growth of Flipkart Private Limited between financial year 2014 and 2023
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Business Standard. (October 23, 2023). Revenue growth of Flipkart Private Limited between financial year 2014 and 2023 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1053328/india-flipkart-revenue-growth/
Business Standard. "Revenue growth of Flipkart Private Limited between financial year 2014 and 2023." Chart. October 23, 2023. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1053328/india-flipkart-revenue-growth/
Business Standard. (2023). Revenue growth of Flipkart Private Limited between financial year 2014 and 2023. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1053328/india-flipkart-revenue-growth/
Business Standard. "Revenue Growth of Flipkart Private Limited between Financial Year 2014 and 2023." Statista, Statista Inc., 23 Oct 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1053328/india-flipkart-revenue-growth/
Business Standard, Revenue growth of Flipkart Private Limited between financial year 2014 and 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1053328/india-flipkart-revenue-growth/ (last visited November 13, 2024)
Revenue growth of Flipkart Private Limited between financial year 2014 and 2023 [Graph], Business Standard, October 23, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1053328/india-flipkart-revenue-growth/
