Advertising is one of the least important factors driving consumers to purchase smart home products, with just 24 percent of the respondents saying that it motivated their purchase. 53 percent of respondents said it was essential that a device worked with other devices in their homes, which now makes it one of the most important drivers of adopting a smart home product, as of 2021.
Factors driving adoption of smart home products in the United Kingdom (UK) from 2019 to 2021
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techUK. (July 8, 2021). Factors driving adoption of smart home products in the United Kingdom (UK) from 2019 to 2021 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1052556/smart-home-uk-adoption-drivers/
techUK. "Factors driving adoption of smart home products in the United Kingdom (UK) from 2019 to 2021." Chart. July 8, 2021. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1052556/smart-home-uk-adoption-drivers/
techUK. (2021). Factors driving adoption of smart home products in the United Kingdom (UK) from 2019 to 2021. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1052556/smart-home-uk-adoption-drivers/
techUK. "Factors Driving Adoption of Smart Home Products in The United Kingdom (Uk) from 2019 to 2021." Statista, Statista Inc., 8 Jul 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1052556/smart-home-uk-adoption-drivers/
techUK, Factors driving adoption of smart home products in the United Kingdom (UK) from 2019 to 2021 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1052556/smart-home-uk-adoption-drivers/ (last visited November 10, 2024)
Factors driving adoption of smart home products in the United Kingdom (UK) from 2019 to 2021 [Graph], techUK, July 8, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1052556/smart-home-uk-adoption-drivers/
