According to a survey conducted in Indonesia in July 2019, 45 percent of the respondents stated that they believed in the product/brand used by an Instagram influencer. Indonesia is one of the fastest rising e-commerce countries in the the world, with an expected number of e-commerce user of about 212.2 millions by 2023.
Share of respondents who believed in the product used by an Instagram influencer in Indonesia as of July 2019
The question asked in the survey was as follows: "Give your level of approval to the following statement: I believe in the product/brand that has been used by the influencer". 1 is strongly disagree, 5 is strongly agree"
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JakPat. (September 5, 2019). Share of respondents who believed in the product used by an Instagram influencer in Indonesia as of July 2019 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1050469/indonesia-respondents-who-believed-in-the-product-used-by-an-instagram-influencer/
JakPat. "Share of respondents who believed in the product used by an Instagram influencer in Indonesia as of July 2019." Chart. September 5, 2019. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1050469/indonesia-respondents-who-believed-in-the-product-used-by-an-instagram-influencer/
JakPat. (2019). Share of respondents who believed in the product used by an Instagram influencer in Indonesia as of July 2019. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1050469/indonesia-respondents-who-believed-in-the-product-used-by-an-instagram-influencer/
JakPat. "Share of Respondents Who Believed in The Product Used by An Instagram Influencer in Indonesia as of July 2019." Statista, Statista Inc., 5 Sep 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1050469/indonesia-respondents-who-believed-in-the-product-used-by-an-instagram-influencer/
JakPat, Share of respondents who believed in the product used by an Instagram influencer in Indonesia as of July 2019 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1050469/indonesia-respondents-who-believed-in-the-product-used-by-an-instagram-influencer/ (last visited November 13, 2024)
Share of respondents who believed in the product used by an Instagram influencer in Indonesia as of July 2019 [Graph], JakPat, September 5, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1050469/indonesia-respondents-who-believed-in-the-product-used-by-an-instagram-influencer/
