In 2018 in Great Britain, poster advertisements at motorway service areas reached almost half (49 percent) of people in the 35 to 54 years age group. Poster advertising is a popular form of out-of-home (OOH) advertising.
Advertising reach of posters at motorway service areas in Great Britain in 2018, by age group
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Route Research. (September 15, 2018). Advertising reach of posters at motorway service areas in Great Britain in 2018, by age group [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1045302/poster-ad-reach-by-age-group-british-motorway-services/
Route Research. "Advertising reach of posters at motorway service areas in Great Britain in 2018, by age group." Chart. September 15, 2018. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1045302/poster-ad-reach-by-age-group-british-motorway-services/
Route Research. (2018). Advertising reach of posters at motorway service areas in Great Britain in 2018, by age group. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1045302/poster-ad-reach-by-age-group-british-motorway-services/
Route Research. "Advertising Reach of Posters at Motorway Service Areas in Great Britain in 2018, by Age Group." Statista, Statista Inc., 15 Sep 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1045302/poster-ad-reach-by-age-group-british-motorway-services/
Route Research, Advertising reach of posters at motorway service areas in Great Britain in 2018, by age group Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1045302/poster-ad-reach-by-age-group-british-motorway-services/ (last visited November 13, 2024)
Advertising reach of posters at motorway service areas in Great Britain in 2018, by age group [Graph], Route Research, September 15, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1045302/poster-ad-reach-by-age-group-british-motorway-services/
