As of February 2024, Keep, an app providing online fitness programs, topped in the sports app ranking in China with about more than 13 million monthly active users. The success of Keep based on the combination of the Instagram-style social media and e-commerce functions. Apart from sports enthusiasts benefit from Keep, business brands also promote their sales in the app's own sports store and create social campaigns in the community space. As more Chinese pursue a healthy and active lifestyle, the fitness industry in China is expected to thrive.
Number of monthly active users (MAU) of the leading sports and fitness apps in China in February 2024
(in millions)
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iiMedia Research. (May 10, 2024). Number of monthly active users (MAU) of the leading sports and fitness apps in China in February 2024 (in millions) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1043804/china-leading-sports-apps-monthly-active-users/
iiMedia Research. "Number of monthly active users (MAU) of the leading sports and fitness apps in China in February 2024 (in millions)." Chart. May 10, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1043804/china-leading-sports-apps-monthly-active-users/
iiMedia Research. (2024). Number of monthly active users (MAU) of the leading sports and fitness apps in China in February 2024 (in millions). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1043804/china-leading-sports-apps-monthly-active-users/
iiMedia Research. "Number of Monthly Active Users (Mau) of The Leading Sports and Fitness Apps in China in February 2024 (in Millions)." Statista, Statista Inc., 10 May 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1043804/china-leading-sports-apps-monthly-active-users/
iiMedia Research, Number of monthly active users (MAU) of the leading sports and fitness apps in China in February 2024 (in millions) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1043804/china-leading-sports-apps-monthly-active-users/ (last visited November 10, 2024)
Number of monthly active users (MAU) of the leading sports and fitness apps in China in February 2024 (in millions) [Graph], iiMedia Research, May 10, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1043804/china-leading-sports-apps-monthly-active-users/