Customer retention rates are highest in the media and professional services industries, with a 2018 survey of businesses worldwide finding a customer retention rate of 84 percent in both of these industries. The industry with the lowest customer retention rate was hospitality, travel and restaurants with 55 percent.
Customer retention rate of businesses worldwide in 2018, by industry
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CustomerGauge. (May 31, 2018). Customer retention rate of businesses worldwide in 2018, by industry [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1041645/customer-retention-rates-by-industry-worldwide/
CustomerGauge. "Customer retention rate of businesses worldwide in 2018, by industry." Chart. May 31, 2018. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1041645/customer-retention-rates-by-industry-worldwide/
CustomerGauge. (2018). Customer retention rate of businesses worldwide in 2018, by industry. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1041645/customer-retention-rates-by-industry-worldwide/
CustomerGauge. "Customer Retention Rate of Businesses Worldwide in 2018, by Industry." Statista, Statista Inc., 31 May 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1041645/customer-retention-rates-by-industry-worldwide/
CustomerGauge, Customer retention rate of businesses worldwide in 2018, by industry Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1041645/customer-retention-rates-by-industry-worldwide/ (last visited November 10, 2024)
Customer retention rate of businesses worldwide in 2018, by industry [Graph], CustomerGauge, May 31, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1041645/customer-retention-rates-by-industry-worldwide/
