The graph presents the reasons that lead social media users in Central America to follow brands through these platforms. During the period examined, 65 percent of respondents said they followed brands via social media in order to receive information, while 13.4 percent claimed to follow them with the aim of finding offers.
Reasons for following brands on social media in Central America as of September 2017
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iLifebelt, & Latinmedia Group. (July 30, 2018). Reasons for following brands on social media in Central America as of September 2017 [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1030709/reasons-social-media-users-followed-brands-central-america/
iLifebelt, und Latinmedia Group. "Reasons for following brands on social media in Central America as of September 2017." Chart. July 30, 2018. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1030709/reasons-social-media-users-followed-brands-central-america/
iLifebelt, Latinmedia Group. (2018). Reasons for following brands on social media in Central America as of September 2017. Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1030709/reasons-social-media-users-followed-brands-central-america/
iLifebelt, and Latinmedia Group. "Reasons for following Brands on Social Media in Central America as of September 2017." Statista, Statista Inc., 30 Jul 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1030709/reasons-social-media-users-followed-brands-central-america/
iLifebelt & Latinmedia Group, Reasons for following brands on social media in Central America as of September 2017 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1030709/reasons-social-media-users-followed-brands-central-america/ (last visited September 20, 2024)
Reasons for following brands on social media in Central America as of September 2017 [Graph], iLifebelt, & Latinmedia Group, July 30, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1030709/reasons-social-media-users-followed-brands-central-america/