As of May 2022, North America was the region with the highest average cost per installation (CPI) and cost per action (CPA) worldwide. While the CPI there amounted to 4.74 U.S. dollars, the CPA was 32.52 U.S. dollars.
Average cost per installation (CPI) and cost per action (CPA) of shopping apps worldwide as of May 2022, by region
(in U.S. dollars)
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Liftoff. (July 12, 2022). Average cost per installation (CPI) and cost per action (CPA) of shopping apps worldwide as of May 2022, by region (in U.S. dollars) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1021316/mobile-shopping-app-cost-to-install-costs-region/
Liftoff. "Average cost per installation (CPI) and cost per action (CPA) of shopping apps worldwide as of May 2022, by region (in U.S. dollars)." Chart. July 12, 2022. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1021316/mobile-shopping-app-cost-to-install-costs-region/
Liftoff. (2022). Average cost per installation (CPI) and cost per action (CPA) of shopping apps worldwide as of May 2022, by region (in U.S. dollars). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1021316/mobile-shopping-app-cost-to-install-costs-region/
Liftoff. "Average Cost per Installation (Cpi) and Cost per Action (Cpa) of Shopping Apps Worldwide as of May 2022, by Region (in U.S. Dollars)." Statista, Statista Inc., 12 Jul 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1021316/mobile-shopping-app-cost-to-install-costs-region/
Liftoff, Average cost per installation (CPI) and cost per action (CPA) of shopping apps worldwide as of May 2022, by region (in U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1021316/mobile-shopping-app-cost-to-install-costs-region/ (last visited November 13, 2024)
Average cost per installation (CPI) and cost per action (CPA) of shopping apps worldwide as of May 2022, by region (in U.S. dollars) [Graph], Liftoff, July 12, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1021316/mobile-shopping-app-cost-to-install-costs-region/
