In Italy, in 2020, public institutions and manufacturing were the B2C (business-to-consumer) industries with the highest rate of direct e-mails where users clicked on all links. Their CTR (click-through rate) was 3.6 and 3.2 percent, respectively.
Click-through rate of newsletters in Italy in 2020, by B2C (business-to-consumer) industry
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MailUp. (April 23, 2021). Click-through rate of newsletters in Italy in 2020, by B2C (business-to-consumer) industry [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1018257/click-through-rate-of-newsletters-by-b2c-industry-in-italy/
MailUp. "Click-through rate of newsletters in Italy in 2020, by B2C (business-to-consumer) industry." Chart. April 23, 2021. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1018257/click-through-rate-of-newsletters-by-b2c-industry-in-italy/
MailUp. (2021). Click-through rate of newsletters in Italy in 2020, by B2C (business-to-consumer) industry. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1018257/click-through-rate-of-newsletters-by-b2c-industry-in-italy/
MailUp. "Click-through Rate of Newsletters in Italy in 2020, by B2c (Business-to-consumer) Industry." Statista, Statista Inc., 23 Apr 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1018257/click-through-rate-of-newsletters-by-b2c-industry-in-italy/
MailUp, Click-through rate of newsletters in Italy in 2020, by B2C (business-to-consumer) industry Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1018257/click-through-rate-of-newsletters-by-b2c-industry-in-italy/ (last visited November 10, 2024)
Click-through rate of newsletters in Italy in 2020, by B2C (business-to-consumer) industry [Graph], MailUp, April 23, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1018257/click-through-rate-of-newsletters-by-b2c-industry-in-italy/