Important factors affecting Chinese product purchasing decisions globally 2018

Importance of factors affecting decisions to buy generic Chinese products globally as of August 2018

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Release date

September 2018

Region

Worldwide, China

Survey time period

July and August 2018

Number of respondents

2,400 respondents

Age group

18-55 years

Special properties

across eight countries*

Method of interview

Online survey

Supplementary notes

* Respondents from: Germany, India, Indonesia, Mexico, Saudi Arabia, Thailand, the UK and the U.S.

Survey question:
How important are each of the following factors in influencing your purchase decisions? Responses based on a 5-point scale: 1 – Very unimportant to 5 – Very important.

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