This statistic presents the results of a survey about preferred types of offline shops among luxury consumers of different ages in China as of January 2019. According to the survey conducted by McKinsey, approximately 37 percent of Chinese respondents born after 1990s said they made their most recent luxury purchase in a premium department store.
Preferred types of physical stores among luxury buyers in China as of January 2019, by generation
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McKinsey & Company. (April 1, 2019). Preferred types of physical stores among luxury buyers in China as of January 2019, by generation [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1005519/china-favorite-types-of-offline-stores-among-luxury-consumers-by-generation/
McKinsey & Company. "Preferred types of physical stores among luxury buyers in China as of January 2019, by generation." Chart. April 1, 2019. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1005519/china-favorite-types-of-offline-stores-among-luxury-consumers-by-generation/
McKinsey & Company. (2019). Preferred types of physical stores among luxury buyers in China as of January 2019, by generation. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1005519/china-favorite-types-of-offline-stores-among-luxury-consumers-by-generation/
McKinsey & Company. "Preferred Types of Physical Stores among Luxury Buyers in China as of January 2019, by Generation." Statista, Statista Inc., 1 Apr 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1005519/china-favorite-types-of-offline-stores-among-luxury-consumers-by-generation/
McKinsey & Company, Preferred types of physical stores among luxury buyers in China as of January 2019, by generation Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1005519/china-favorite-types-of-offline-stores-among-luxury-consumers-by-generation/ (last visited November 13, 2024)
Preferred types of physical stores among luxury buyers in China as of January 2019, by generation [Graph], McKinsey & Company, April 1, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1005519/china-favorite-types-of-offline-stores-among-luxury-consumers-by-generation/
