When shoppers in the United States were asked why they purchased and subscribed to subscription box services in 2020, approximately half of respondents stated that they wanted to try new products. Roughly four in ten subscribing consumers said the enjoyed receiving products in the mail.
Leading reasons for which consumers in the United States purchased subscription boxes in 2020
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CouponFollow. (July 13, 2020). Leading reasons for which consumers in the United States purchased subscription boxes in 2020 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
CouponFollow. "Leading reasons for which consumers in the United States purchased subscription boxes in 2020." Chart. July 13, 2020. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
CouponFollow. (2020). Leading reasons for which consumers in the United States purchased subscription boxes in 2020. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
CouponFollow. "Leading Reasons for Which Consumers in The United States Purchased Subscription Boxes in 2020." Statista, Statista Inc., 13 Jul 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
CouponFollow, Leading reasons for which consumers in the United States purchased subscription boxes in 2020 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/ (last visited November 13, 2024)
Leading reasons for which consumers in the United States purchased subscription boxes in 2020 [Graph], CouponFollow, July 13, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
