Sources of information about products in Nigeria 2023

Published by
Alexander Kunst,
Aug 16, 2023
67 percent of Nigerian respondents answer our survey on "Sources of information about products" with "Search engines (e.g., Google)". The survey was conducted in 2023, among 1,049 consumers.
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Sources of information about products in Nigeria as of March 2023

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Source

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Number of respondents

1,049 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "How do you search for specific information on a product that you want to buy?"

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Statistics on " Nigeria "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Nigeria

Population

8

Economy

8

National finances

5

Digital usage

6

Further related statistics

9

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