Asia: eSports market segment revenue 2023-2023

Concerning the five selected segments, the segment Sponsorship & Advertising has the largest ad spending with 411.56 million U.S. dollars. Contrastingly, Streaming is ranked last, with 48.97 million U.S. dollars. Their difference, compared to Sponsorship & Advertising, lies at 362.59 million U.S. dollars.

Find other insights concerning similar markets and segments, such as a ranking of subsegments in Australia & Oceania regarding revenue in the eSports market as a whole and a ranking by country regarding revenue in the esports market.

The Statista Market Insights cover a broad range of additional markets.

eSports market revenue in Asia in 2023, by segment (in million U.S. dollars)

Characteristic	Revenue in million U.S. dollars
-	-
-	-
-	-
-	-
-	-

Download

Source

Show detailed source information?

Already a member?

Sources

Use Ask Statista Research Service

More information

Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

Esports, short for electronic sports, refers to competitive video gaming where professional players or teams compete in various multiplayer video games. These competitions are often organized into leagues, tournaments, and events, attracting both online and offline audiences. Esports has grown into a global industry, with players, sponsors, and spectators contributing to its popularity and economic significance.

Structure:

The Esports market can be divided into 6 different parts. First, Sponsorship & Advertising, which refers to revenues made from sponsorship deals and advertising for events and tournaments. Merchandise & Ticketing refers to the revenues generated mainly from tournament tickets and the merchandise that comes with it. Additionally, Streaming, Media Rights and Publisher Fees, which all refers to the revenue that is associated with broadcasting Esports events accross various channels. Lastly, Esports Betting includes the betting on outcomes of Esport events.

Additional information:

The market comprises revenues, ad spendings, users, average revenue per user, and penetration rates. Revenues are generated through advertising spending and consumer spending. Sales channel data shows both online and offline revenues. Information on Esports betting can also be found in the Digital Market Insights. All monetary figures refer to the annual gross revenue.
Key players of the market include companies or teams such as FaZe, Cloud9 or TSM.
For more information on the data displayed, use the info button right next to the boxes.

Citation formats