The revenue in the 'Download Games' segment of the media market in the Philippines was forecast to continuously increase between 2023 and 2027 by in total 104.2 million U.S. dollars (+23.27 percent). After the ninth consecutive increasing year, the indicator is estimated to reach 551.91 million U.S. dollars and therefore a new peak in 2027. Notably, the revenue of the 'Download Games' segment of the media market was continuously increasing over the past years.
Data provided by Statista Market Insights are estimates.
Definition:
In-game advertising refers to the practice of incorporating advertisements into video games. This can take various forms, including static or dynamic ads that are displayed in the game environment, product placements where real-world brands are integrated into the game content, or sponsored content that is created specifically for the game. The purpose of in-game advertising is typically to generate revenue for the game developer or publisher, while providing advertisers with a new and potentially lucrative marketing channel.
Additional Information:
The market comprises revenues and average revenue per user. Figures are based on in-app advertising spending and exclude agency commissions, rebates, production costs, and taxes. For more information on the data displayed, use the info button right next to the boxes.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (April 21, 2023). Revenue of the download games market in the Philippines from 2018 to 2027 (in million U.S. dollars) [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/forecasts/1257076/revenue-downloaded-games-segment-philippines
Statista. "Revenue of the download games market in the Philippines from 2018 to 2027 (in million U.S. dollars)." Chart. April 21, 2023. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/forecasts/1257076/revenue-downloaded-games-segment-philippines
Statista. (2023). Revenue of the download games market in the Philippines from 2018 to 2027 (in million U.S. dollars). Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/forecasts/1257076/revenue-downloaded-games-segment-philippines
Statista. "Revenue of The Download Games Market in The Philippines from 2018 to 2027 (in Million U.S. Dollars)." Statista, Statista Inc., 21 Apr 2023, https://www-statista-com.ezproxy.canberra.edu.au/forecasts/1257076/revenue-downloaded-games-segment-philippines
Statista, Revenue of the download games market in the Philippines from 2018 to 2027 (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/forecasts/1257076/revenue-downloaded-games-segment-philippines (last visited September 20, 2024)
Revenue of the download games market in the Philippines from 2018 to 2027 (in million U.S. dollars) [Graph], Statista, April 21, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/forecasts/1257076/revenue-downloaded-games-segment-philippines