Easter In The United States By The Numbers

80 percent of American adults are going to celebrate Easter this year and overall spending in the United States is set to reach $16.4 billion! The average person will spend $140.62 during the holidays on a whole range of items, many of them of the chocolate variety. When it comes to delicious chocolate bunnies, 89 percent of Americans agree the correct way to eat one is ears first. It isn't all about chocolate though - 16 billion jelly beans are produced for Easter.

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This chart provides the key numbers behind Easter in the United States.

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Chocolate brands consumers plan on purchasing for Easter in the United States in 2024

Sales value of Christmas and Easter chocolate products in France 2023

Price of a chocolate Easter egg in the United Kingdom in 2023, by brand

Production volume of chocolate Easter bunnies in Germany 2024

Share of new Easter chocolate product innovations worldwide 2022/23, by country

Most well-known chocolate & candy bars brands in the United States 2024

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Easter In The United States By The Numbers