Subscription Is Main Source of Revenue for UK TV
Media Revenue
In 2018, TV revenue from subscriptions stood around £6.37 billion. Online television revenue climbed to £2.64 billion, surpassing earnings from publicly funded sources for the first time. Taking a more expansive view of that growth, profit from subscriptions has increased by 4.77 percent over the past six years, while online earnings for TV has expanded by 450 percent. Advertising revenue has largely flatlined for the better part of the past 15 years, falling to £3.81 billion last year.
The dominance and expansion of both subscription and online revenue streams for TV speak to the direction the industry is moving in. Both rely on a wide array of content that is easily accessible to keep viewers coming back. Subscription revenue data points include on-demand video, like cable. VOD provides a wider array of content to viewers as opposed to set programmed television times.
Major gains in online earnings fall into a similar pattern. Over-the-top (OTT) options provide streaming services, such as Netflix and Amazon Prime Video, and are the logical next step for the successful development of TV. OTT services continue the VOD trend, offering even more direct access.
Citation (FAQ)
. (October 14, 2019). Subscription Is Main Source of Revenue for UK TV [Digital image]. Retrieved September 21, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/chart/19641/tv-revenue-source-uk/
. "Subscription Is Main Source of Revenue for UK TV." Digital image. October 14, 2019. Accessed September 21, 2024. https://www-statista-com.ezproxy.canberra.edu.au/chart/19641/tv-revenue-source-uk/
. (2019). Subscription Is Main Source of Revenue for UK TV. Statista. Statista Inc.. Accessed: September 21, 2024. https://www-statista-com.ezproxy.canberra.edu.au/chart/19641/tv-revenue-source-uk/
. "Subscription Is Main Source of Revenue for Uk Tv." Statista, Statista Inc., 14 Oct 2019, https://www-statista-com.ezproxy.canberra.edu.au/chart/19641/tv-revenue-source-uk/
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Subscription Is Main Source of Revenue for UK TV [Digital image], , October 14, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/chart/19641/tv-revenue-source-uk/